Market Analysis and Assessment
The City of Huntsville hired Atlanta-based planning firm Market and Main (now Re:Posit Strategies) in 2013 to create a market assessment and analysis as well as provide valuable background data to the BIG Picture. The final products are available for viewing below.
- Huntsville is the regional economic engine for North Alabama.
- The economy is heavily influenced by federal government employment and spending.
- Huntsville has a highly-skilled workforce.
- The city’s land uses are of a predominantly suburban character, creating a dependence on the automobile.